Start peeking in 4 steps
Find an app, open its case file, read the evidence, and put it on a board so changes come to you.
Download Markdown ↓Four steps take you from an empty screen to an app you are following. Each one links to the guide that goes deeper.
1/ Find an app
Press ⌘K on a Mac, Ctrl+K on Windows, or / anywhere you are not already typing in a field. The search spotlight opens. Type a name.
Results come from the catalogue as you type. Arrow up and down to move through them, Enter to open the highlighted app, Escape to close. Clicking a result works too.
You can also browse instead of searching. Apps in the sidebar opens the public charts. The switch at the top right of that page moves between Leaderboards, Search and Categories. Categories lists the shelves in the catalogue snapshot and the apps recorded in each.
If nothing matches, the spotlight tells you plainly that no app by that name is in the catalogue. It does not guess.
2/ Open its case file
Picking a result takes you to /apps/ios/<store id>.
The top of the page is the app's identity: icon, name, developer, rating with the date of the store lookup behind it, and chips for category, price, age rating, release and update dates, and its best observed chart rank. View listing opens the app on the App Store.
Below that are five tabs: Overview, Paid ads, Organic, ASO, and Listing & about. Overview is where you land.
Open a case file walks through every panel.
3/ Read the evidence
Start with Latest evidence at the top of Overview. Downloads leads, with revenue, store ratings and chart rank beside it. Each estimate shows the latest supported value, the change since the previous valid observation, and the date behind it. If newer evidence cannot support a new estimate, the last valid value stays visible with its original date. Paid ads shows the exact stored total rather than treating an ad's historical start date as its collection date.
Two things to hold on to while you read:
- Downloads and revenue are estimates. They are not measured downloads or reported revenue, and not a calendar-month total.
- A dash means nothing has been collected for that metric, not that the value is zero.
Scroll on for what is new this month versus last, the keywords the app ranks for, its store screenshots, and strips of the stored ads and organic posts tied to it.
How to read the evidence covers source dates, estimates and unknowns in full.
4/ Track it
Put the app on a board. On its case file, use Add to board. On a board, use Track an app, search for the app and pick it. With no boards yet, Home offers Track an app and puts that app on a board called My apps.
Put an app on a board and PeekPanda tracks everything about it: its paid ads, organic posts, keywords and chart position, collected from the day you add it. Home opens your boards, so what changed is waiting there. Each app counts once toward your plan, however many boards it is on.
Tracking a competitor is separate from saving content. In Organic Content, Save keeps an individual post. In Paid Ads, the bookmark saves an ad to one or more boards, and the Saved filter brings your selections back.
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